Learn tactics you can use to improve your financial decisions.
Find out more about how a fear of losing could impact your decisions.
Our desire to be right, gives us a higher sense of self-esteem — even though we may be wrong.
The first piece of information you see is known as the anchor. Find out why.
Status quo bias is the tendency for people to prefer to stick with the current state of things rather than change their behaviour. This can lead us to do nothing in situations where we should be doing something different.
Learn more about the strong desire you may have to follow what others do.
People tend to overestimate their abilities, intellect, character, and even luck.
Fraudsters take advantage of behavioural biases to push their scams. Learn more about key biases which fraudsters exploit, and how you can protect yourself.
People prefer immediate rewards over future rewards. This is known as present bias. Learn more about the many ways present bias can affect your financial decisions.
Defaults have a powerful effect on behaviour because we are most likely to choose the option provided.
We tend to treat money differently based on how we obtain it or what we intend to spend it on.
People try to make things simpler by gravitating towards investment decisions of familiar products.